Arizona, USA
Category:
Web Design
2
Handwrytten


Working with Handwrytten taught the team how to balance technology with genuine human emotion in design. We learned the importance of preserving warmth and authenticity even within a highly digital experience.
Key Spaces
Visual Design Elements:
We introduced a clean, modern interface that still preserves the warmth of handwritten communication. Thoughtful typography, balanced spacing, and refined color accents give the site a polished yet personal feel.
User Experience:
We focused on creating a smoother, more intuitive journey from homepage to checkout. The goal was to make it effortless for users to understand how Handwrytten works while showcasing the emotional impact of a handwritten note.
Conversion Optimization:
Every design decision was made with performance in mind. We simplified calls to action, restructured content hierarchy, and refined mobile layouts to create a fast, clear, and visually engaging experience that drives results.
Details
Animation
Subtle, yet playful animations through-out the site that bring warmth and comfort to a personal product and service.
Contrast + Clarity
High readability was achieved through balanced typography and clear color separation, ensuring users can easily focus on content and actions.
Streamlined Navigation
Key user flows were simplified, reducing friction between browsing, personalizing, and purchasing handwritten cards




